Search Engine Optimization Basics that will make your site shine!

Does your site have what it takes to shine in Cyberspace?
What is Search Engine Optimization?

Search Engine Optimization, or SEO, is important whether you’re a small business owner in Ottawa, or in charge of a large corporate website in Toronto. SEO is the process of optimizing your webpages, and your website as whole, to be highly searchable by your target market in order to attract web traffic that is relevant to your offering, ultimately resulting in more customers for your business. SEO is what makes your site stand out in the ever-expanding universe of cyberspace.

If you have a solid SEO program in place for your site, potential customers will proactively find your webpages, using keywords of their choice, on the search […]